home *** CD-ROM | disk | FTP | other *** search
- Path: sunsite.doc.ic.ac.uk!demon!hchworth.demon.co.uk
- From: Paul Chan <paul>
- Newsgroups: comp.sys.amiga.misc,comp.sys.amiga.hardware,comp.sys.amiga.games
- Subject: Re: AT UK redundancies
- Date: Mon, 15 Jan 1996 09:10:04 GMT
- Message-ID: <821697004.17805@hchworth.demon.co.uk>
- References: <81F83021@cu-amiga.demon.co.uk> <wfblanDL5BDK.I9q@netcom.com>
- NNTP-Posting-Host: hchworth.demon.co.uk
- X-NNTP-Posting-Host: hchworth.demon.co.uk
- X-Mailer: Mozilla 1.1N (X11; I; SunOS 5.4 sun4m)
- MIME-Version: 1.0
- X-URL: news:wfblanDL5BDK.I9q@netcom.com
- Content-Transfer-Encoding: 7bit
- Content-Type: text/plain; charset=us-ascii
-
- wfblan@netcom.com (Wells Fargo Bank) wrote:
- >Mat Bettinson (mat@cu-amiga.demon.co.uk) wrote:
- >
- >: Some news; (We heard a couple of days ago but I've been extremely busy)
- >
- >: Jonathan Anderson, joint MD of Amiga Technologies UK, and two other support
- >: staff have been laid off from the small UK outfit.
- >
- >: The reason given is "Very poor sales over Christmas."
-
- Is it any suprise, even A500 Amigans who want to upgrade think twice about the
- rise in price. I`m still wishing I got hold of an A1200 for 99-199UK pounds
- when Dixons and Currys decided to ditch their stock of A1200s.
-
- >
- >: They are to go by the 28th of this month.
- >
- >: The remaining staff are also moving from the old Commodore location,
- >: Maidenhead, to the Escom offices in Stansted.
-
- IMHO, they should have done this in the first place.
-
- >
- >: John Smith, joint MD, will retain his post.
- >
- >: .--, /\ _ _
- >: _ ___ |CU| / \ |\/| | | _ |_|
- >: /\/\(-) | @ `--' /----\ | | | |_| | | Staff technical writer
- >: / \
- >: < Opinions expressed by me are not necessarily those of my employer >
- >
- >
- >AT must realize that with an over-priced high-end A4000T and an underpowered
- >low-end A1200, they couldn't expect to get MAJOR sales, also when you factor
- >in the fact that a new series of Amigas would be coming out in a relatively
- >short period of time. I am waiting for March to see what the are going to
- >offer us. I would buy a used A1200 if thats all I wanted. I do hope to see
- >things pick up when the new machines come out. Market the Netster/Surfer
- >pack, especially once the new low-end machine comes out. This WILL sell!
-
- This really does take the mickey - all th Amiga magazines have splashed
- Anderson`s face all over their news and features pages (sometime, I wish it
- were Pamela, and not Jonathan ;), and AT is going to have some serious egg on
- their face, not to mention some new doubts over their handling of the Amiga,
- when the next magazine editions go out with this news in.
-
- By attempting to cash in on initial sales by hiking the price they alienated
- many folks who would have bought the first A1200s upon impulse. I for one would
- hve allowed the first A1200`s to arrive at 299 (it`s old price) - and let the
- things sell out completely. Thus creatig a real demand for the next batch, and
- soon. Instead, they are left with high priced Amigas which are still left in
- the shops unsold, especially with the low-priced 486`s flying around.
-
- C= made a similar error with CD32. It was priced too high and consequently
- didn`t sell enough to create a large enough user-base. C= folded. Will Escom
- ditch the Amiga?
-
-
- Quite simply, if the March Amiga does not meet up to our expectations -
- especially in price, then it almost may as well be goodnight Vienna...
-
-